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Music Videos
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Nothing shows your dedication or appeals to your audience more than an "MTV" style music video. In the entertainment industry so much is riding on your "look," and your artistic abilities. But nothing is more important than your ability to provide your fans with unique merchandise that will keep them in the clubs. No matter what genre of music you play or support, it's important to understand that people are naturally drawn to bands that have a unique professional appearance ( i.e. music videos, pyrotechnics, stage dancers, 40ft banners, and your buses). People are attracted to bands with these things because it separates them from the average local band. Having a music video will separate you from the rest of the musicians you play with every weekend!
Uses for your music video
Unsigned Bands
1. A professional music video is an amazing tool to use while shopping for a record label. Most labels want to know how they can market your style to a large-scale audience. Having a music video is a sure way to get their attention, and show them just how marketable your band can be.
2. Setting yourselves apart from other bands is one of the hardest things to do as a struggling unsigned band. Showing off your music video on myspace, youtube, or any other networking based websites is sure to turn those 20,000 friends that never post comments into 20,000 fans that show up at your next gig!
Signed Bands
1. All independent..major labels know the importance of projected professionalism. If your label hasn't provided your band with a quality music video, it's time to either take matters into your own hands or use that persuasive charm you reserve to impress the sexes, and set up a business meeting with your label representative (please review your contract before taking matters into your own hands). We at Sub_American Productions take our business very seriously. Our dedication, experience, and pricing should give you all the ammo you need to get that video made!
2. Use your video as a tool to expand your fan base. Submit your new music video to music-oriented websites, get TV spots, use it to create a buzz around your band! You could project your music video at shows. While the curtain is closed and your band is setting up all the equipment, what would get the audience primed up more than your awesome music video!? Huge arena bands use this technique, so can you!
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Promotional DVDs
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Promotional DVDs provide a unique selling angle in an industry plagued with demo CDs and still photographs. Having a promotional DVD would entice financial backers, clubs, and labels to take interest in your band. Shopping a promotional DVD to record labels and clubs would quickly reveal your level of dedication and professionalism in regards to your craft. Promotional DVDs consist of footage taken from a live performance combined with professionally recorded live audio. By showcasing your live performance and the way you interact with your fans, you can easily expand your fan base. You can make your Promo DVD as simple or as complex as you want! All DVDs are complete with professional menus and original artwork. You can provide your fans with behind the scenes footage of the band backstage, an interview with the band, or even a slide show of the bands promotional stills.
Uses for your new Promotional DVD
1. Shop to labels
2. Sale it at your shows!
3. Send to clubs for special booking
4. Set up flash for websites, myspace, youtube, or any other networking sites
5. Contests requiring live footage to showcase your performance and your "look". Example: The Next American Band
6. Send it to your financial backers to increase spending for future projects
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